Art & Copy

Art & Copy

Directed by: Doug Pray

Friday, August 21 - Thursday, August 27, 2009

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An insider’s look at the enormously influential yet little-known world of advertising, Doug Pray’s (Scratch, IFC Center hit Surfwise) latest offers a first-hand account of the revolution in ad-making that started in the early 60s, straight from some of the legends of the business — the real life Mad Men. From “think small” to “I (heart) NY,” from “Where’s the beef?” to “Just do it,” the film revisits iconic campaigns that synthesized art and commerce, captured the zeitgeist and became an integral part of American culture.

NR, 88 Minutes
7th Art, USA, 2009
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"Inventive... an embracing glimpse into big industry, pop culture and the creative process."
- Hollywood Reporter

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